Amman, 18 February 2026: Zain Jordan has signed a partnership agreement with Jordan Football Association, becoming the exclusive telecommunications sponsor of the national football team, in support of Al Nashama and their historic participation in the world’s most prestigious global football event.
The agreement was signed today at Zain’s headquarters, by Zain Jordan’s CEO, Fahad Al Jasem, and Jordan Football Association General Secretary Samar Nassar.
Zain’s support for Al Nashama reflects Zain’s strong belief in the national team’s vital role in uniting Jordanians around a shared dream, while reinforcing feelings of national pride and belonging. Zain remains committed to being part of the nationwide celebration taking place across the Kingdom, driven by the remarkable public enthusiasm and the team’s exceptional achievement, which embodies the dedication and relentless efforts made to reach this historic milestone.
Zain Jordan reaffirmed its commitment to supporting Al Nashama and standing alongside Jordanian fans in backing the team across various sporting platforms, in recognition of the team’s honorable achievements and the players’ determination to continue pursuing success and ambitions that further elevate Jordan’s presence regionally and internationally, while highlighting the potential and excellence of Jordanian youth.
The agreement also marks the launch of a series of fan engagement activities that Zain will organize to celebrate the national team and share in the joy of Jordanian fans, reflecting the deep connection and genuine interest in this historic moment, while strengthening the spirit of solidarity and sportsmanship among Jordanians.
Commenting on the signing, Jordan Football Association General Secretary Samar Nassar stated that Zain’s addition to Al Nashama’s partner ecosystem represents a qualitative step for the national team as it prepares for its historic participation in the FIFA World Cup 2026, reflecting the high level of mutual trust between the Association and leading national institutions.
“We are pleased to announce this partnership with one of the Kingdom’s leading telecommunications companies, which enjoys strong market presence and extensive industry expertise. This collaboration will contribute to strengthening communication channels with Jordanian football fans and supporting the requirements of the upcoming phase, “Added Samar Nassar.
Nassar further noted that the agreement aligns with the Association’s broader commercial strategy aimed at building effective partnerships with vital sectors, expanding the partner network, supporting financial sustainability, and strengthening the position of Jordanian football as an attractive platform for investment and strategic partnerships, amid ongoing achievements, institutional and commercial development, and growing local, regional, and international presence.
Zain Jordan continues to support the sports sector across the Kingdom, reflecting its commitment to contributing to its development and advancement, while empowering young Jordanian talents through various initiatives, programs, and tournaments that positively impact the sustainability and long-term growth of Jordanian sports.
